25+ Incredible Twitch Statistics to Know in 2019

 

Take a look at some amazing Twitch statistics and facts. Want to find out more about the industry leader in video game streaming? There is more downward…

Since the 1970s, some people have used games as a form of pleasure. Others have used it as a way to build better relationships with friends.

One of the greatest gaming revolutions is live streaming. 

Twitch was founded in 2011 by Justin Kan and Emmett Shear as a separate service. Until then, it used to be a part of Justin.tv.

The idea is easy enough:

Gamers can stream their live gameplay to Twitch users and also make the video available for people to view later.

Let’s see some Twitch stats to warm up first: 

  • 35% of Twitch views are on mobile.
  • An average Twitch user spends 95 minutes daily on the platform.
  • 28+ billion chat messages have been sent using Twitch.
  • There have been 153 million total whispers sent.
  • The United States accounts for 20.62% of Twitch viewers.

Wait, there’s more where those came from. 

Let’s hit the start button:

AMAZING Twitch User Statistics

Now: 

Viewers can see the gamer through a webcam and they can drop comments during live games. Two or more gamers can also play together to battle it out for the entertainment of viewers. 

An image of the Twitch mobile App

(Image: Gifterpixel Design)

And, to understand every moment of Twitch — every fall, every win, every ridiculous play — is to understand the emotes, those instantaneous reactions in the right sidebar. There are hundreds, if not thousands, of Twitch emotes being sent over the chat every second. And yes, to someone who’s just ventured in to check out a stream, it can be a little daunting.

Curious about the awesome Twitch facts and figures below?

Here we go: 

1. Twitch is the 35th most popular website online.

(Source: Alexa) 

According to the Alexa rank, Twitch is the 35th most popular website online and the 14th most popular in the United States. For a service that is focused mostly on gaming, this is an impressive achievement.

2. There are more than 1 million free Twitch Prime channel subscriptions.

(Source: Business Insider ) 

This is a feature that comes as a bonus for Twitch users who are already subscribed to Amazon Prime and Prime Video. Amazon bought Twitch on August 25, 2014, for $970 million which makes sense now as it is included in the Amazon Prime membership.

They have access to channel subscriptions at no additional cost, bonus games and in-game content, exclusive emotes, etc.

There are more than a million Twitch members on this plan. 

3. There’s an average of 46 billion minutes watched per month.

(Source: Twitch Tracker) 

For a live streaming service, one of the biggest ways to judge its engagement is the number of users (and the number of hours they spend) watching videos and live streams on the platform.

In 2018, twitch statistics show 46 billion minutes of videos being watched on the platform every month.

4. There’s an average of 3.7 million unique Twitch broadcasters per month.

(Source: Twitch Tracker)

A gaming platform depends on gamers for survival, as they’re the content providers. Many users visit the website to either show off their skills as gamers or watch others play.

To stream a game to other Twitch users, you have to broadcast it.

Some of the tools recommended by Twitch for this are Streamlabs, StreamElements, Muxy, and Opera Event. Twitch statistics show that 3.3 million of them broadcast games to other users.

5. There are 564 billion minutes watched on Twitch in 2019 so far.

(Source: Twitch Tracker) 

In 2017, Twitch users watched 355 billion minutes of live streams and recorded videos. But wait for it – Twitch statistics for 2018 indicate that number has exploded since then.  2018 ended with 560 billion minutes spent on the platform. Twitch statistics for 2019 show that number at 564 billion minutes and it’s getting even bigger.

An image of the Twitch interface.

(Image: Restream)

This is a lot of time watching videos. It also shows a massive increase in the usage of the platform in just a single year. When you look at this value, that’s almost a billion minutes watched daily.

6. Twitch user statistics show that 81.5% of the users are males.

(Source: Much Needed)

Twitch demographics show that the platform is overwhelmingly male-dominated, with men making up 81.5% of its user base.

Twitch statistics from SimilarWeb, dating from December 2018, show that the US is by far the biggest Twitch market, accounting for over one-fifth of desktop web traffic. Twitch traffic stats put both  Germany and Russia in the second place, as each accounts for 6% of the traffic. Then, there are Brazil and the UK with 5% apiece.

7. 35% of Twitch views are on mobile.

(Source: Video Games Stats) 

Mobile devices like smartphones and tablets have become popular over the years. But it’s understandable that many people prefer to view Twitch on a larger screen.

For gaming, a larger screen like that on a PC or TV provides a better experience.

This is why despite mobile devices accounting for a larger share of the Twitch website traffic, they only account for 35% of Twitch views.

8. 55% of Twitch users are between the ages of 18 and 34.

(Source: Much Needed)

This is also not a surprise as the majority of gamers are young people. The only surprise that maybe here is that there are 45% of users outside that age group.

This Twitch user statistics show that probably due to the 13 to 17-year-olds and the older age group.

Most people who start gaming at a young age usually don’t stop it when they grow up. There may be a reduction in Twitch usage statistics but they still continue to play, especially with friends.

For people who started playing in the early 1990s, some are older than 34 today but still continue to play.

Talking about the younger players, Twitch has restricted the age of registration to 13.

For players who are below 18, there must be parental monitoring to make sure they don’t abuse the platform.

However, the truth is that many people start playing games before they’re 13.

9. Twitch receives more than 15 million unique daily visitors.

(Source: Much Needed)

Twitch viewer statistics show that on an average day, 15 million people view game videos on Twitch.

This number includes both gamers who stream their gameplay and enthusiasts who go to watch other people play. In some cases, gamers get tips from pros on how to improve their own gameplay.

10. 590 million bits have been cheered on Twitch.

(Source: Much Needed) 

Bits are virtual goods that Twitch users can buy to cheer in chat. This can be used to support a gamer in Twitch affiliate or partnership programs. This is a huge number.

11. Twitch viewing history shows 124 million clips that have been viewed over 1.7 billion times.

(Source: Influence Marketing Hub) 

Gamers can stream their gameplay live or upload recorded gameplay. But even when users are unable to catch up with a live stream, they can still watch the recorded version later.

However, a clip helps you to capture the most interesting part of a video. This video could be as short as 10 seconds or as long as 60 seconds.

When a user clicks on the clip button, Twitch will capture 25 seconds before and 5 seconds after that point to form a 30-second clip.

Users can edit the length to shorten it or elongate it. This short video is shareable to social media and it also increases the popularity of the video.

Twitch statistics 2017 has over 124 million clips on its website and these clips have been watched over 1.7 billion times. And the average concurrent viewers for 2019 are almost 1.3 million. 

Providing a way for users to share their content on social media means Twitch can reach a wider audience.

12. An average Twitch user spends 95 minutes daily on the platform.

(Source: Influence Marketing Hub)

This is a platform for gaming enthusiasts. And addicts. One of the main ways to fuel addiction to an activity is to reinforce the habit, i.e. spend time on it.

For people who are addicted to gaming, they want to stream their games and also see what other gamers are doing.

Twitch users who watch live streams or record gameplay videos can easily exceed this 95-minute average. Regardless of the factors responsible for this huge amount of time spent, it’s still impressive. It rivals more popular platforms like Netflix and YouTube.

13. 29+ billion chat messages have been sent using Twitch.

(Source: Stream Elements) 

During live streams, users can message the gamer. This is to encourage interactions between them and can just be a comment about the game.

For a single live stream, it’s common to see many chats during the duration of the game. Twitch users have been able to send more than 28+ billion chat messages using twitch emotes with which can easily communicate. According to twitch viewer statistics, there are 26.9 thousand viewers per streamer as of November 2019.

Do you know what are Twitch emotes?

Twitch emotes are used to express feelings, phrases, and concepts. Unlike emojis, however, they’ve become highly customized and even monetized. Global emotes, which are available for free and used across all of Twitch, have inspired thousands of custom variations that are only available to subscribers. Twitch streamers can offer extra perks when people subscribe to their channel, and subscribers, in turn, can show off their support.

An image of Twitch emotes.

(Image: Twitchemotes)

Emotes aren’t just limited to the popular streaming platform anymore. Many of the top Twitch emotes have become so commonplace that you’ll often see them used on Twitter, as well as on other social networks. And since an emote is triggered by typing its name in the chat, you might even hear streamers reference them verbally on-stream.

14. There have been 153 million total whispers sent since 2015.

(Source: Much Needed)

Sometimes, chats can be overcrowded. Whisper is an opportunity to have a one-on-one conversation with another twitch user. The user can see your whisper and both of you can chat. If they are offline, they can see their whisper notifications when they come online. 

Twitch statistics show that there have been 153 million whispers sent since the feature launched in 2015.

15. Twitch viewership point that there are over 900+ million hours watched per month.

(Source: Twitch Tracker)

This is the number of hours that Twitch users spend watching live streams and videos on Twitch.

16. The United States accounts for 20.62% of Twitch viewers.

(Source: Similar Web) 

Twitch is an American company. Even though it’s available to users worldwide, it’s no surprise that the United States is still the most popular nation on Twitch.

According to Similar Web, users from the United States account for 20.62% of the total Twitch viewership.

This puts them far ahead of any other country. Russia comes in second with 6.38%, while Germany comes third with 6.36%.

17. Twitch’s peak viewing time occurs at 16:00 EST.

(Source: Influence Marketing Hub) 

The platform gets the highest number of viewers at 16:00 EST. This could coincide with when some users leave work or are otherwise free to indulge their gaming habits.

18. Fortnite is still the most popular game on Twitch in 2019.

(Source: Influence Marketing Hub) 

There are thousands of game on Twitch but according to Twitch statistics by game Fortnite has been the most popular game for a while. It was the most popular game in 2017 and it has been in 2018. For instance, Fortnite has 1,460,297 peak concurrent views. 

19. There are over 38,000 games on Twitch.

(Source: Much Needed)

The live streaming service underlines its position as a strong player in the gaming industry.

These games range from crime to real-life simulation. With over 38,000 games, any gamer can find a game that suits their desires. Twitch stats say as much.

20. There were over 436 thousand concurrent viewers on Destiny 2.

(Source: Business of Apps) 

This was the biggest game premiere of the year 2017 and Twitch attracted 436 thousand concurrent viewers. Twitch statistics point out Destiny 2 as one of the top games on the platform.

21. Twitch has an average of 953 thousand average concurrent viewers.

(Source: Twitch Tracker) 

This is the average number of people watching Twitch at any period of time.

According to Twitch statistics for 2017, the live streaming service has increased its viewership figures. They went from 788,000 concurrent viewers in the last quarter of 2017 to 953,000 in the first quarter of 2018. This marks faster growth than any of the company’s competitors.

 22. Twitch has over 9 million channels.

(Source: Influence Marketing Hub) 

Users on the live streaming platform have created 9 million channels to stream their gameplay live or upload the video of a recorded game for other users.

Twitch channel stats for 2019 shows there are now 23 thousand live channels. The average channels, which have broadcasted in the last 7 days have been almost 45 thousand.

23. Twitch revenue in 2017 was $2.2 billion.

(Source: Business of Apps) 

According to a study by SuperData Research, Twitch made $1.6 billion in 2014, giving it а 43% market share of the $3.8 billion market.

Although Twitch has not been releasing revenue figures, it announced at the TwitchCon that it had a massive increase in revenue in 2017 compared to the previous year. There’s also a 2.4 billion viewership hours in the Q1 2018.

The company also claimed that the amount it paid individual partners in 2017 was double that of the previous year.

24. Good news! Twitch stats point out that the community has raised over $75 million for over 100 charities.

(Source: Much Needed)

For Twitch, everything is not about gaming. Especially when you consider the amount of donations users give to charities.

Twitch is not only a gaming community, where users come to stream games to their followers or watch other gamers play. People there also committed to helping people in need.

Since the live streaming video platform started donations in 2012, it has raised over $75 million through its streamers and other users.

And this doesn’t look like it’s slowing down. As of July 2017, Twitch had raised $9.1 million in the first 6 months of the year to set yet another record. This was 54% more, compared to the previous year.

25. There are more than 27,000 partnered streamers.

(Source: Much Needed)

Twitch is a big platform, where it’s difficult to build a large audience. Still, according to Twitch streamers statistics, if you’re able to build a large audience, you can make a lot of money through the Twitch partnership program.

There are requirements for the partnership program and these include a large following and a minimum number of videos to be posted weekly.

Partners gain benefits like earning from users who subscribe to their channel, having a share of the revenue from ads in their videos, and taking donations from users. Twitch has over 27,000 partners on its platform.

26. Twitch has more than 220,000 affiliate streamers.

(Source: Much Needed)

Twitch affiliates are a lower tier than partners. For a Twitch user to qualify for the affiliate program, they need to have at least 50 followers.

Furthermore, they need to have at least 500 minutes of total broadcast time, 7 unique broadcast days, and an average of 3 or more concurrent viewers in the past 30 days.

With the affiliate program, Twitch users can earn from subscriptions on their channel. They can also earn when bits are cheered on their channel or through game sales or in-game purchases.

These are steps to improve engagement on the platform as its affiliate and partnership programs are tied to engagement and the production of content.

Conclusion

Twitch channel analytics show that the company keeps growing as a live streaming platform. With the introduction of other services like music, there’s lots of room for improvement for this platform. 

Without any doubt, Twitch corners a very specific market, video games are a niche area of interest. Due to the link to the gaming industry, with international revenues of more than $90 billion, the world of gaming has been beating the film industry in terms of turnover for many years now. 

ESports events and industry events like the E3 in Los Angeles and the Gamescom in Cologne, Germany draw in crowds consisting of thousands of people. 

And while these games are predominantly loved by younger people, many gamers carry their passion for playing into adulthood. This indicates that the gaming industry will continue to be a crucial market in the future.

Twitch is therefore also contributing to the democratization of the media and will most likely have an impact on the future of the media landscape.

 That said, Twitch statistics are only going to get more interesting. 

 

Sources:

  1. Alexa 
  2. Business Insider 
  3. Twitch Tracker
  4. Twitch Tracker
  5. Twitch Tracker
  6. Much Needed 
  7. Video Games Stats
  8. Much Needed
  9. Much Needed
  10. Much Needed
  11. Influence Marketing Hub 
  12. Influence Marketing Hub
  13. Stream Elements
  14. Much Needed
  15. Twitch Tracker
  16. Similar Web
  17. Influence Marketing Hub
  18. Influence Marketing Hub
  19. Much Needed 
  20. Business of Apps
  21. Twitch Tracker
  22. Influencer Marketing Hub
  23. Business of Apps
  24. Much Needed
  25. Much Needed
  26. Much Needed